Case Studies

Built by Us.
Credited to You.

Digital products created, audiences monetised, funnels built, and brands ghost-operated — all under our clients' names. Every detail anonymized. Every outcome real.

01
Digital ProductSales FunnelGhostwriting

Project Prism

Creator Economy·Digital Product + Sales Funnel·6 weeks
Challenge

A lifestyle creator with a loyal but monetarily untapped audience had no idea how to turn their knowledge into a sellable product. They needed the full stack — product, funnel, and launch copy — without anyone knowing it wasn't built in-house.

Approach

We ghostwrote a 60-page e-book and scripted a 5-module video course, built the sales page and email funnel, and wrote every piece of launch content. The creator recorded the videos. Everything else — product, copy, funnel, automation — was us, invisibly.

800+Units sold
6wkFull delivery
0Attribution

E-book + mini-course launched under client brand — 800+ units sold in month one

02
InfluencerGhost ContentSocial Media

Project Echo

Fitness & Wellness·Influencer Ghost Content + Product Launch·3 months
Challenge

A fitness influencer with 120K followers wanted to monetise their audience with a branded workout programme but had no time, writing ability, or product-building experience. They had the reach — not the infrastructure.

Approach

We built the full workout plan PDF, wrote all social captions, email sequences, story scripts, and DM templates for the launch. We operated as their ghost content team throughout — every post, every caption, every promotional message was written by us in their voice.

120KAudience reached
3moGhost operation
100%Under their name

Branded workout programme generating consistent passive income under influencer's name

03
Digital ProductNotionOrganic Launch

Project Slate

Productivity & Tools·Notion Product + Gumroad Launch·8 weeks
Challenge

A productivity consultant wanted to sell a Notion template suite and accompanying course but had no idea how to structure, price, or market a digital product. They needed someone to handle everything — from product design to post-launch promotion.

Approach

We built the full Notion template suite, wrote the course content, created the Gumroad listing with optimised copy, and ran a 4-week organic social campaign across Instagram and X — all under the client's brand. They showed up. We built the machine behind them.

4wkLaunch campaign
GumroadPlatform
0Vendor trace

Notion template bundle and course live on Gumroad with a 4-week organic campaign

04
Ghost ContentLinkedInPersonal Brand

Project Vox

Personal Brand / B2B·LinkedIn Ghost Operation·Ongoing — 5 months
Challenge

A B2B consultant wanted to build a personal brand on LinkedIn to attract clients but had no time to write consistently and no confidence in their own voice online. They needed a ghost operator to run their presence entirely.

Approach

We write every post, article, and comment reply under their name. We developed their content strategy, tone of voice, and posting cadence from scratch. Two inbound brand partnership enquiries came directly from content we wrote — credited entirely to them.

3xFollower growth
2Brand deals
5moOngoing

LinkedIn following grew 3x, two inbound brand deals closed from content we wrote

05
CommunityMembershipFunnel

Project Orbit

Online Education·Community Build + Membership Funnel·10 weeks
Challenge

A coach with a growing email list wanted to launch a paid membership community but had no platform, no onboarding flow, and no content strategy to keep members engaged and paying month after month.

Approach

We set up the community platform, built the membership funnel and welcome sequence, wrote the founding member launch campaign, and created the first 8 weeks of content calendar. The coach delivered the sessions. We built and ran everything around them.

200+Founding members
8wkContent roadmap
MRRRecurring revenue

Paid community launched with 200+ founding members and a recurring revenue stream

06
Email MarketingOffer StackMonetisation

Project Signal

Creator Monetisation·Offer Stack + Email Monetisation·12 weeks
Challenge

A content creator had built a 6,000-person email list over two years but had never made a single sale from it. They had no offer, no sequence, and no strategy — just an audience sitting idle.

Approach

We audited their audience, built a three-tier offer stack (free lead magnet → low-ticket product → high-ticket coaching), wrote the full email nurture sequence, and set up the automation. Within 12 weeks the list was generating consistent revenue for the first time.

18%Lead magnet conversion
3-tierOffer stack
6KList monetised

Three-tier offer stack built and promoted to a 6K email list — 18% conversion on lead magnet

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